This article was published on December 10, 2014

Google will now label mobile-friendly websites directly in Search results


Google will now label mobile-friendly websites directly in Search results

There’s nothing worse than getting a desktop website when you’re on your phone, so Google’s got a solution.

A new feature in Google Search adds “mobile-friendly” to the description of results that are optimized for your phone. Google automatically determines if websites are mobile friendly using its Webmaster tool which is available to anyone.

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Google has been testing using icons and text to indicate which sites are mobile friendly for a few months now, but today marks the company adding it into Search for everyone.

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The company is encouraging users to contact website owners to let them know about their poor mobile experience and now offers a guide on how to get started building a mobile site. Google warned earlier this year that websites without mobile sites will also be ranked lower in search.

A new wave of mobile-friendly sites [Google Blog]

Image credit: Shutterstock

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