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This article was published on March 11, 2015

Google launches new store for ‘Made with Google’ hardware

Google launches new store for ‘Made with Google’ hardware
Owen Williams
Story by

Owen Williams

Former TNW employee

Owen was a reporter for TNW based in Amsterdam, now a full-time freelance writer and consultant helping technology companies make their word Owen was a reporter for TNW based in Amsterdam, now a full-time freelance writer and consultant helping technology companies make their words friendlier. In his spare time he codes, writes newsletters and cycles around the city.

Just as Google announced a new Chromebook Pixel, the company has also taken the wraps off a new store that will sell “Made with Google” hardware.

The new store will sit alongside the existing Play Store, which is now dedicated to only digital content. Google Store exists to make it easier to learn more about the hardware while you’re shopping and to purchase from a single place. This page says it’s easiest to think of it like this:

Need a hardware device? Think the Google Store. Need digital content to enjoy on your device? Think Google Play.

 

The site is made up of big pages that tout the features and specifications of hardware in a similar way to Apple’s per-product splash pages on its site.

Everything from the Chromebook Pixel to the Nest thermostat is on the new store and shipping is free within the US. The site also works on tablets and mobile phones so you can buy new devices with ease.

Play Store’s hardware page now redirects to the Google Store.

➤ Google Store