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This article was published on December 9, 2015

Foursquare’s Swarm gets an in-app virtual currency

Foursquare’s Swarm gets an in-app virtual currency
Martin Bryant
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Martin Bryant

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Martin Bryant is founder of Big Revolution, where he helps tech companies refine their proposition and positioning, and develops high-qualit Martin Bryant is founder of Big Revolution, where he helps tech companies refine their proposition and positioning, and develops high-quality, compelling content for them. He previously served in several roles at TNW, including Editor-in-Chief. He left the company in April 2016 for pastures new.

After a launch last year that many complained stripped the joy out of checking in, Foursquare’s Swarm app has gradually been ramping the fun factor back up, with the return of mayorships and a scoring system based on ‘coins‘ that are earned for checking in.

Now those coins have become a currency.

From today, the Swarm coins you’ve saved in your in-app wallet can be spent on sticker upgrades. Using upgraded stickers when checking in will earn you a bonus multiplier on your points, although you can only use each bonus sticker once per week.

Swarm coins

I’m not sure this feature will get many new people embracing Swarm’s brand of location-based gaming but it will certainly help those who love it thinking more strategically about when to go for bonus points.

I keep a close eye on my Swarm leaderboard ranking through the week and I particularly like it when I shoot ahead of TNW’s CEO, Boris. Waiting to the right time to boost my score with a bonus sticker should help me earn some bragging rights around the office, if nothing else.

➤ Swarm [iOS / Android / Windows Phone]

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