Firtness tracking startup Endomondo hits 5 million downloads

Fitness tracking startup Endomondo hits 5 million downloads, plans U.S. expansion [Video]

Story by

Martin SFP Bryant

Founder

Martin SFP Bryant is the founder of UK startup newsletter PreSeed Now and technology and media consultancy Big Revolution. He was previously (show all) Martin SFP Bryant is the founder of UK startup newsletter PreSeed Now and technology and media consultancy Big Revolution. He was previously Editor-in-Chief at TNW.

As we noted in our report on Copenhagen’s startup scene yesterday, it seems that a Danish HQ and a San Francisco satellite office is a common tactic employed by tech firms in the city. Now Endomondo, which offers a mobile fitness tracking on multiple mobile platforms, has announced its own plans to set up a presence in the Bay Area.

The expansion is thanks to a newly announced funding injection of $2.3m from Denmark’s SEED Capital. While Endomondo will be using the US presence to establish new commercial partnerships and house some developers, it will maintain its base in Denmark. The new co-incides with the announcement that its app has been downloaded 5 million times across all platforms.

I caught up with co-founder Mette Lykke at the startup’s Copenhagen base in a historic building where gunboats were prepared to be sent to war against the British in the early 19th Century, to find out more about the news.

Get the TNW newsletter

Get the most important tech news in your inbox each week.