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This article was published on February 9, 2017

Facebook introduces Valentine’s Day cards to spread the love

Facebook’s made something of a tradition out of adding new temporary features on holidays. It’s February, so of course, that means Valentine’s day is up.

Starting February 13, Facebook will pop up a message on your News Feed wishing you a happy Valentine’s, and prompting you to share a virtual card with your friends and loved ones. So yes, get ready for your News Feed to be bombarded by Valentine’s Day messages from every other person you know.

Facebook says the cards were designed by a team or artists and Illustrators in New York and London. And though I get some people might be cynical about the holiday – we’ve all been there –  Facebook says last year it saw a 25 percent increase in people getting engaged on Valentines Day compared to the two weeks prior. Say what you will, but people do seem to enjoy making the most of the the world’s most saccharine holiday.

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