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This article was published on March 28, 2012

Disney UK strikes a deal with YouTube, Google Play to offer rentals on selected titles


Disney UK strikes a deal with YouTube, Google Play to offer rentals on selected titles

According to reports in The Wrap and elsewhere today, Disney UK has struck deals with YouTube and Google Play which will offer rentals on selected titles such as ‘Pirates of the Carribean’ and ‘Con Air’.

Rental prices range from £2.49 for standard and £3.49 for high definition versions, and viewers can watch on any device or computer they are logged into during the rental period. The time alloted to start watching a rental is 30 days with 48 hours to finish.

“This launch will offer UK viewers further choice and flexibility in how they enjoy our must-see films at home or on the move – all in a hassle-free cloud system. We’re looking forward to working with Google to launch a broad range of titles to suit audiences of all ages and tastes,” says said Catherine Powell, senior vice president  and general manager of Media Distribution at The Walt Disney Company EMEA.

Disney sealed a deal with YouTube last year in November. Both YouTube and Google Play have deals already with other film distribtion companies like Sony, Warner Brothers and Universal.

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The deal builds on an arrangement Disney and YouTube put together in November last year which saw the two companies agreeing to spend up to $15 million on original content to appear on the video streaming site.

Many viewers will be familiar with the process of renting and watching films and television via YouTube, but this move is helping to bolster Google Play’s presence in the public mind as a destination for connected leisure pursuits.

Do you watch films on a smartphone or Google device? Or would you rather view film on a bigger screen? 

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