Story by
Emil Protalinski
Emil was a reporter for The Next Web between 2012 and 2014. Over the years, he has covered the tech industry for multiple publications, incl Emil was a reporter for The Next Web between 2012 and 2014. Over the years, he has covered the tech industry for multiple publications, including Ars Technica, Neowin, TechSpot, ZDNet, and CNET. Stay in touch via Facebook, Twitter, and Google+.
Recently at The Next Web Europe Conference Europe 2013 in Amsterdam, Global Technology Performance Director at Aegis Media CEO Craig Le Grice shared his experience in the advertising, marketing, media and digital space. Le Grice has been working in these areas for more than a decade and has a very unique perspective on how to bring all these industries closer together.
Le Grice says he has been hearing lots of complaints from startups simply unable to figure out how to talk to corporations. As such, he has advice on how to bring the two together:
For full coverage of the event, including keynotes and exclusive interviews, head here.
Top Image Credit: Julia Deboer/The Next Web
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