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This article was published on November 28, 2013


Chinese e-commerce giant Alibaba adds voice recognition to its Taobao app to make shopping easier

Chinese e-commerce giant Alibaba adds voice recognition to its Taobao app to make shopping easier Image by: AFP/Getty Images
Kaylene Hong
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Kaylene Hong

Kaylene Hong was Asia Reporter for The Next Web between 2013 and 2014, based in Singapore. She is bilingual in English and Mandarin. Stay in Kaylene Hong was Asia Reporter for The Next Web between 2013 and 2014, based in Singapore. She is bilingual in English and Mandarin. Stay in touch via Twitter or Google+.

TaobaoAs Chinese e-commerce giant Alibaba sets out to capture even more online shoppers in the world’s largest smartphone market, it is making mobile shopping more convenient — letting users search for products simply by speaking to their devices.

Alibaba announced that its Taobao mobile shopping app will get a major upgrade that introduces speech-activated product searches. The app will also get improvements that allow it to adapt to 2G, 3G and Wi-Fi networks for better data-transmission rates.

Other features that the updated Taobao app comes with include the ability to send automated product recommendations to users based on their purchasing history and the availability of an alarm tool to alert shoppers to sales.

The updated app will be rolled out to Android users some time this week, while an iOS version will land before the end of this year. Alibaba says its Taobao app is currently being used by more than 320 million shoppers.

Thumbnail image via AFP/Getty Images