Ayelet NoffFounder & CEO
Ayelet Noff is the Founder and CEO of PR Firm SlicedBrand , a global PR agency headquartered in Europe. Ayelet has 20 years of experience in Ayelet Noff is the Founder and CEO of PR Firm SlicedBrand , a global PR agency headquartered in Europe. Ayelet has 20 years of experience in public relations and marketing. She has successfully led the PR activities of over a thousand technology companies in various fields, including AI, healthtech, blockchain, mobile, cybersecurity, fintech, lifestyle, and many more.
With so much information on the internet today and the content continuously growing, it can be very difficult to discover an online media site where your voice can be heard. Uncovering a place where you can make a difference and have an influence is even more difficult. A new Israeli start-up, BloggersBase.com hopes to fill that void. This unique blogging platform is an online citizen journalism magazine that is powered by its readers. Here, readers and bloggers alike can discover top quality content while simultaneously influencing the magazine.
BloggersBase.com is a competition-based content discovery platform where bloggers submit content on a variety of topics, and based on readers’ ratings, the highest quality content is discovered and featured on the site. The magazine consists of multi-authored blogs, each on a different subject. There are four main topics categories: Entertainment, Technology, Lifestyle and World Affairs, containing together ten different blogs. Based on reader ratings and responses, the highest quality content is discovered and featured on the site. The rating system is not the standard vote “up or down/yes or no” as seen on other social networks such as Digg or Mixx, but rather is on a scale of 1-10 and is based on a variety of criteria from professionalism and relevance to writing style and creativity. The more accurately you rate, the higher your influence becomes in deciding which content makes it to the main blog. This reader influence is one of the things that make BloggersBase such a unique platform.
The rating system applies to more than just the actual posts, but to the users as well. When you first register for BloggersBase, you are given a title as a reader and as a blogger. As a blogger, you begin as a Newbie and work your way up the scale to Scribe, Penman, Composer, Essayist, Columnist, Author, Wordsmith and eventually Scholar. Your rank is determined by the number of posts you have submitted, their scores, and the responses generated from these posts. As a reader, you start off as a Subscriber. In the beginning you aim to match the crowd’s opinion and as your ratings become more accurate, you gain influence and begin to move up the reader scale to Appraiser, Commentator, Reviewer, Critic, Analyst, Trend-Setter, Sage and Oracle.
Another distinctive quality about BloggersBase.com is the ongoing competition across all categories. This competition enables bloggers to take advantage of reaching their target audience while also earning the chance to receive money and maximum exposure for their blog. To be eligible for the competition, bloggers submit posts a.k.a. “Nuggets” into the “Goldmine”. At the end of each competition time slot, the top bloggers in each topic earn the opportunity to co-author the main blog for their category, resulting in added exposure and respect. In addition, the top two bloggers in each topic receive special monetary prizes and have the privilege to co-author the main blog for the following week and continue competing.
Although BloggersBase is a new platform, it seems to have great potential for becoming a reliable source for quality content which it’s bringing to the web in an exciting and different way, giving power and influence to its readers as well as exposure and prizes to its bloggers. To read some of the highest rated and most viewed posts on BloggersBase visit the links below:
Woman, Are you still touching yourself for Cancer?
Why You Should Turn to Social Media During this Economic Crisis
The Four Stages of Twitter
Inauguration: Left behind, but still Thrilled
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