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This article was published on December 16, 2009


    BBC Opens Up Learning Material to UK Licence Payers

    BBC Opens Up Learning Material to UK Licence Payers
    Tim Difford
    Story by

    Tim Difford

    A leading innovator in the IT Outsourcing industry, Tim is often on the move but can be regularly found in Manchester and London, UK. His f A leading innovator in the IT Outsourcing industry, Tim is often on the move but can be regularly found in Manchester and London, UK. His focus is on social and mobile technologies but given half a chance he'll try to sneak music or football into his blog-posts. Tim can be found at One Greener Day and you can also follow @timdifford on Twitter.

    cojoIn a ground-breaking move the BBC has opened up an archive of learning material previously only available to staff.

    The College Of Journalism (CoJo) site includes over 2,500 pages of written and audio-visual content.

    CoJo has the potential to become an invaluable resource to journalists, students and teachers.  The site offers some revealing insights into the role of a BBC journalist, with sections dedicated to Skills, The Law, Ethics & Values.

    In an interview with Journalism.co.uk, CoJo website manager Jon Jacob described how his team has sought to flatten the site’s navigation structure in order to ensure that most of the content is less than three clicks away.

    Visitors to the site will be encouraged to discover content by using the Search function as well as the opportunities to ‘Explore Further’ by using the context-related links which appear throughout the site.

    Partnerships, links to other organisations and effective use of social media are key to the CoJo initiative.  As such, it is working with Journalism.co.uk for the news:rewiredevent at London City University on 14th January 2010.

    This event will oversee the creation of  a film depicting just how journalists learn  in a multimedia environment.

    Addressing the news:rewired audience will be AudioBoo CEO Mark Rock who will be encouraging participants to record their experiences using the social-media audio-blogging tool of the moment.

    Take a look at Jeremy Vine’s Guide to CoJo. Follow CoJo on Twitter.