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This article was published on May 7, 2012

AT&T’s 4G-enabled Samsung Focus 2 unveiled, offers 4-inch Super AMOLED display, 5MP camera from May 20 for $49.99

AT&T’s 4G-enabled Samsung Focus 2 unveiled, offers 4-inch Super AMOLED display, 5MP camera from May 20 for $49.99
Matt Brian
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Matt Brian

Matt is the former News Editor for The Next Web. You can follow him on Twitter, subscribe to his updates on Facebook and catch up with him Matt is the former News Editor for The Next Web. You can follow him on Twitter, subscribe to his updates on Facebook and catch up with him on Google+.

Samsung has unveiled the successor to its immensely popular Focus Windows Phone handset, today launching the 4G-enabled Focus 2, hitting AT&T on May 20.

The Samsung Focus 2 will position itself as a mid-range Windows Phone device (like its predecessor), featuring a 4-inch Super AMOLED display, 5-megapixel camera with 720p HD video recording and playback, a front-facing VGA camera and 8GB of non-expandable storage.

AT&T will start selling the device in just under two weeks, costing just $49.99 when purchased with a contract.

Of course, at its price point, the Focus 2 may sound like a steal, but with Nokia’s Lumia 900 on the same network for a mere $50 more ($99.99), how competitive it will be remains to be seen. After all, the Lumia 900 is Nokia’s biggest, and flashiest Windows Phone handset, and is set to receive heavy in-store promotion, which will likely remain in effect as the Focus 2 goes to market.

Still, how Microsoft intends to grow its smartphone market share is now exceptionally clear: low-priced hardware.

That tactic is quite interesting, as it essentially bars Microsoft and its OEM partners from competing on specs; instead, Microsoft appears to be betting on its Windows Phone operating system, claiming that it alone will be its chief differentiator. That’s a big wager.