In Apple’s second quarter of fiscal 2013, revenue from Greater China grew 8 percent year-over-year to $8.2 billion.
Outstripped by strong growth from Asia Pacific (26 percent year-over-year) and Japan (19 percent year-over-year), Greater China’s share of overall revenue dropped slightly to 18.8 percent, down from 19.5% in the year-ago quarter.
During the company’s earning conference call, CFO Peter Oppenheimer revealed that iPad sales more than doubled year-over-year in Greater China.
Apple first began publishing numbers for its Greater China segment, which includes the mainland, Hong Kong and Taiwan, in fiscal Q1 2013. The company had $6.83 billion in revenue from the region, its second-largest market, up 67% year-over-year.
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Tim Cook projected on a trip to China earlier this year that the region will eventually pass the US to become the company’s largest market.
Though Apple has been one of the few foreign technology companies to see ready success in China, the company hasn’t been experiencing smooth sailing there as of late. Last month, the firm was hit with an extended state-sponsored media campaign that strongly criticized its warranty service. Apple eventually apologized to Chinese consumers and changed its policy.
The March quarter represents the first full quarter of iPhone 5 and iPad mini sales in China. Both devices went on sale there last December, with just weeks remaining in the fiscal first quarter.
Image Credit: WANG ZHAO/AFP/Getty Images
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