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Update: Loewe has denied the report, saying that “it has absolutely nothing to it”. More here.
Apple has been linked with the acquisition of German electronics company and reputable television manufacturer Loewe AG, with reports that a deal could be announced internally by the end of next week, AppleInsider reports.
Sources have told the Apple-focused website that Apple has entered negotiations with the premium television manufacturer, tabling a €87.3 million (around $113 million) bid for the company, although it has reportedly yet to be agreed.
However, the company is said to have been “advised by its financial advisor to accept the offer and a final decision is scheduled to be announced internally before 18 May 2012.”
One of Loewe’s major shareholders is Sharp, a company that is said to be supplying panels for Apple’s new television sets. The company was established in 1923, has around 1,000 employees and is regarded for its stunning flat-screen televisions.
The purchase of a Loewe would all but confirm Apple’s intent to introduce new televisions, bringing aboard employees of a company that has manufactured sets for over 75 years.
Last year, we covered a new Loewe television concept by Michael Friebe called the Loewe Invisio, a completely transparent set that was entered for a 2011 IF Concept Design award, an international competition for professionals in the areas of design, architecture, marketing and engineering.
If reports are true, more information could come to light within the next week. We have contacted both companies for comment and will update the article should we receive a response.
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