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The heart of tech

This article was published on June 13, 2010

    Apple is the latest target of FTC antitrust investigation.

    Apple is the latest target of FTC antitrust investigation.
    Brad McCarty
    Story by

    Brad McCarty

    A music and tech junkie who calls Nashville home, Brad is the Director TNW Academy. You can follow him on Twitter @BradMcCarty. A music and tech junkie who calls Nashville home, Brad is the Director TNW Academy. You can follow him on Twitter @BradMcCarty.

    Raise your hand if you’re surprised.  Nobody?  We didn’t think so.

    In case you’ve managed to not hear about the background, the new rules that cover the iAd platform, if exercised verbatim, would keep Google and AdMob out of the iAd stream.  This, ladies and gentlemen, is what we call a problem.  Combine that with Apple’s reluctance to allow Flash to run on its mobile devices and you’ve got yourself a lovely setup for a showdown between the FTC and Apple.

    The FTC has announced now that it will be opening investigations into Apple’s business practices on an antitrust nature, and according to an article in The Wall Street Journal, this might not be the only antitrust investigation coming Apple’s way.  The FTC is also highly curious about Apple’s music business.

    Things are about to get very interesting in the world of Apple.  Here’s wishing one of my favorite companies all the best, but I really wish that it wouldn’t have come to this.