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This article was published on June 11, 2012


    Apple announces Passbook: ‘The simplest way to get all of your passes in one place’

    Apple announces Passbook: ‘The simplest way to get all of your passes in one place’
    Drew Olanoff
    Story by

    Drew Olanoff

    Drew Olanoff was The Next Web's West Coast Editor. He coined the phrase "Social Good" and invented the "donation by action" model for onlin Drew Olanoff was The Next Web's West Coast Editor. He coined the phrase "Social Good" and invented the "donation by action" model for online charitable movements. He founded #BlameDrewsCancer. You can follow him on Twitter, Google+, Facebook, or email [email protected]

    Apple has just announced a new app with iOS 6 called “Passbook.” The app will keep all of your boarding passes for flights and things like movie tickets and loyalty cards in one place. This is pretty awesome, and something we’ve needed for a long time.

    Apple says this is ‘The simplest way to get all of your passes in one place’.

    – Boarding passes, tickets to baseball games, movies, coupons, gift cards and more are being demonstrated.
    – If your boarding pass data changes, it will automatically update it for you.
    – Available to third party developers

    It sure looks like Square’s offering though, doesn’t it?

    It even has a neat shredding animation for when you delete your cards. It’s smart too, for instance, it will pop up on the lock screen when you get to a movie theater.

    In case you missed anything, we did a roundup of everything that Apple announced today.