If you’re tracking apps, it’s likely that you’ve heard of App Annie. The service provides developers with market data based on who is using their apps. Today, the company has hired Nicolas Beraudo, most recently at Glu Mobile, to drive its worldwide sales and grow the company out in the United States.
Here’s what App Annie’s CEO, Bertrand Schmitt, had to say about the new hire:
Monetizing mobile games is top of mind for global game developers and publishers. We look forward to leveraging Nicolas’s breadth of expertise driving business development for the world’s leading game publishers to help deliver the data and analysis developers and publishers need to monetize their businesses across the app ecosystem.
While App Annie tracks more than just games, it goes without saying that some of the most popular apps on Apple’s App Store are indeed games.
The 💜 of EU tech
The latest rumblings from the EU tech scene, a story from our wise ol' founder Boris, and some questionable AI art. It's free, every week, in your inbox. Sign up now!
Some pretty huge players like Zynga, Google, EA, SEGA and Tencent rely on App Annie to deliver real-time analytics and stats about their apps.
Beraudo spent time at Atari, handling its digital licensing. This is a pretty huge grab for the company, to say the least.
Get the TNW newsletter
Get the most important tech news in your inbox each week.