This article was published on August 31, 2011

Amazon’s tablet strategy could see 2012 launch for 10-inch model


Amazon’s tablet strategy could see 2012 launch for 10-inch model

Amazon’s rumoured venture into the tablet market will reportedly see it launch two models – a 7-inch Android tablet due to start shipping in October and a larger 10-inch model which is expected to go into mass-production in the first quarter of next year, Digitimes reports.

The chinese trade publication, citing sources from component suppliers, says that Foxconn Electronics – manufacturer of Apple’s iPad and other rival tablets – will handle the orders. The company is also said to be taking on Amazon’s Kindle production:

In addition to the tablet PC, Amazon also outsources its Kindle e-book reader to Foxconn with an estimated volume of 15-18 million units, accounting for 60-70% of global e-book reader shipments of 25-30 million units in 2011.

Quanta Computer, the company handling production of Amazon’s 7-inch tablet, reportedly began production earlier in the year, with an expected 2 million units to be made available at launch.

Amazon has yet to confirm its tablet plans but has begun to roll out a new redesigned version of its website, making it more tablet friendly with larger buttons and a more prominent search bar.

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