This article was published on June 18, 2015

All hail the Apple Watch guy


This year, a new type of person around the office emerged: The Apple Watch guy.

This special kind of guy evangelises his new gadget even if it doesn’t quite match up to his expectations. In this video, Vooza (‘the world’s most unbelievable tech startup’) documents the moment the CEO goes from inspirational leader to a man in a turtle neck having an argument with his wrist.

Vooza is a video comic strip about the tech world (aka “The Spinal Tap of startups”) that’s been buzzed about by David Karp, Dennis Crowley, Jason Fried, and other tech bigwigs. You can Join Vooza’s email list for exclusive VIP access to more Vooza.

Got an Apple Watch? Know someone with an Apple Watch? Did this look familiar? lets us know in the comments.

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