The heart of tech is coming to the heart of the Mediterranean. Join TNW in Valencia this March 🇪🇸

This article was published on September 13, 2022

AI stalks influencers in the wild to expose horrors of high-tech surveillance

Instagrammers, look away now

AI stalks influencers in the wild to expose horrors of high-tech surveillance
Thomas Macaulay
Story by

Thomas Macaulay

Writer at Neural by TNW Writer at Neural by TNW

Influencers may crave attention by “occupation,” but a new AI experiment shows they can’t always control their admirers’ gazes.

Dubbed “The Follower,” the project tracks Instagrammers in the wild. In the process, it offers a glimpse at the terrifying capabilities of automated surveillance.

The experiment is the brainchild of Dries Depoorter, a Belgian artist who previously caught our attention by monitoring politicians using phones at work.

Dries Depoorter's project automatically tags Belgian politician when they use their phone on the daily livestreams.
Credit: Dries Depoorter
“The Flemish Scrollers” automatically tags lawmakers using phones during government meetings.

For his latest demonstration of tech’s dangers, Depoorter analyzed feeds from open cameras, which offer easy access to images of public places (and sometimes private ones).

Depoorter first recorded weeks of footage captured at Insta-friendly landmarks. Next, he scraped Instagram for photos tagged with the camera locations. His software then compared the Instagram images with the recorded footage.

According to Depoorter, his system picked out influencers with more than 100,000 followers. They were then matched to the film of their Instagram photos being taken.

He shared some examples on –where else? — Instagram.


View this post on Instagram


A post shared by Dries Depoorter (@driesdepoorter)

Initially, The Follower may appear to merely mock the drudgery behind picture-perfect Instagram posts. But Depoorter’s track record suggest he’s aiming at a more dangerous target.

As privacy activists have noted, his monitoring system is benign compared to what companies are already selling to governments.

While the attention-seeking influencers may garner little sympathy, anyone can enter the crosshairs of AI surveillance.

Get the Neural newsletter

Greetings Humanoids! Did you know we have a newsletter all about AI? You can subscribe to it right here.

Also tagged with

Back to top