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This article was published on July 14, 2012


    A photo of my son just went viral, and I had nothing to do with it

    A photo of my son just went viral, and I had nothing to do with it
    Matt Brian
    Story by

    Matt Brian

    Matt is the former News Editor for The Next Web. You can follow him on Twitter, subscribe to his updates on Facebook and catch up with him Matt is the former News Editor for The Next Web. You can follow him on Twitter, subscribe to his updates on Facebook and catch up with him on Google+.

    Writing for The Next Web, I’ve been afforded some wonderful opportunities to see my work pop up in some unexpected places. One thing I’ve never, in a million years, expected to see is a photo of my son go viral.

    I regularly post photos of my family to my Instagram account, cross-posting them to my Twitter and Facebook profiles. You don’t expect many people to look at them, but when you have family members and close friends watching, you like to keep them updated.

    In March, I shared an Instagram photo of my eldest son, Noah, playing on my iPhone. We were in a bar and had stopped for a bite to eat, and he asked to play some of the games from his dedicated folder on my iPhone’s homescreen.

    I used the caption ‘iSon’.

    It received six likes and two comments. I thought that was the end of it — until I got an email this afternoon.

    A friend in the US (I live in the UK), whom I have known for over a decade, emailed me saying that he remembered me posting the above photo to my Facebook profile. Reading on, he explained that he had received one of those dreaded viral emails from his boss, and it included the photo of my son.

    His sign-off? – “I just wanted to make sure you knew your son was going viral. LOL”

    A quick Google search for the caption used in the image returned results here, here, here, here, here, here and here.

    Yes, he is my son, I captured the moment and I shot the photo. However, I didn’t have anything to do with this image.

    It certainly makes for a good story when he grows up.