A cartoon about why you should ditch your auto-follow Twitter bot

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Ernst-Jan Pfauth

Ernst-Jan Pfauth is the former Editor in Chief of Internet at NRC Handelsblad, as well as an acclaimed technology author and columnist. He a (show all) Ernst-Jan Pfauth is the former Editor in Chief of Internet at NRC Handelsblad, as well as an acclaimed technology author and columnist. He also served as The Next Web’s blog’s first blogger and Editor in Chief, back in 2008. At De Correspondent, Ernst-Jan serves as publisher, fostering the expansion of the platform.

There’s this growing sentiment emerging against “social media experts” and their Twitter bots. Some even call it the “cancer of Twitter“. The Hubspot marketing blog doesn’t need any comparisons with awfull diseases, and uses a funny cartoon instead.