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This article was published on May 6, 2011

5 Reasons You Need to Attend NEXT11 in Berlin

5 Reasons You Need to Attend NEXT11 in Berlin
Brad McCarty
Story by

Brad McCarty

A music and tech junkie who calls Nashville home, Brad is the Director TNW Academy. You can follow him on Twitter @BradMcCarty. A music and tech junkie who calls Nashville home, Brad is the Director TNW Academy. You can follow him on Twitter @BradMcCarty.

Conference season every year brings you to the point that you have to figure out which ones are worth your money and which ones aren’t. While we’re exceptionally proud of what we are able to do with The Next Web Conference, we’re also incredibly proud to be able to bring you the news about NEXT11.

What is NEXT11? It has been heralded as one of the leading European conferences for the digital industry. Combining incredible minds with an exhibitor hall and a one-to-one atmosphere, NEXT is the next conference that you’re absolutely not going to want to miss.

1. The People

So let’s talk about what makes NEXT so special. First off, it’s all about the people. Business developers, marketing experts, agency managers and digital enthusiasts from around Europe and the world will converge on Berlin for two days of programming, over 100 speakers and 4 parallel tracks each day.

While that content is important (and we’ll talk about that in a minute), it’s really the people involved that make the difference.

2. The Content

See? I told you we’d talk about this. NEXT is absolutely full to the brim with amazing content. From talks about content versus data to presentations that will help you to keep yourself out of data slavery, you will be treated to refreshing aspects that you’re not going to see anywhere else in Europe.

Need more proof? How about the 12 amazing finalists for NEXT11’s Elevator Pitch competition?

3. Boris and Hermione

We’d be remiss to not talk about two of TNW’s shining stars. Boris has been described as “a passionate speaker who tells great stories based on his experiences” but more than that, he’s a serial entrepreneur with the life lessons to pass on from it. As creator and host of his own highly-successful conference, Boris understands what it takes to make things work.

Hermione Way is TNW’s Video diva. Her sharp wit, keen understanding of tech and pointed (sometimes difficult) questions cut past the usual fluff and get people truly figuring out what makes a startup tick. Having her on the panel of NEXT is going to bring a level of engagement that you’ve likely never experienced before.

4. The Location

Just a touch Southwest of the center of Berlin, Station-Berlin is the location for NEXT11 and it’s one that you simply can’t beat. With a rich history dating back to the early 1900’s, Station-Berlin will house NEXT11 in comfort and style, while keeping you close to everything else that you want to see in the city.

Add to that location the beautiful springtime weather of Berlin and you’ll be in for a treat of near-epic proportions for this vacation-turned-experience.

5. The Discount

You’ll note that we didn’t say “The Price”. That’s because the price doesn’t matter so much when there’s a steep discount involved. Want to get a 30% bargain on your ticket to NEXT11? Just use the code “TNWdiscount” when you sign up.

So there you have it. May 17th & 18th, Berlin, Germany. It’s NEXT11, with special guest appearances (and of course media coverage) by The Next Web.

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