11 Beautiful Logos to Inspire Your Inner Designer

Story by

Harrison Weber

Harrison Weber is TNW's Features Editor in NYC. Part writer, part designer. Stay in touch: Twitter @harrisonweber, Google+ and Email. (show all) Harrison Weber is TNW's Features Editor in NYC. Part writer, part designer. Stay in touch: Twitter @harrisonweber, Google+ and Email.

There are two reasons why I love gathering heaps of beautiful designs together into one place: First, designers tend to be aesthetically driven. Second, if you’re in a dry spell, nothing gets your mind churning faster than a fist full of inspiring work.

With roundups like these, it’s not about mimicking what you see or worrying about making something derivative. It’s about adding great ideas to your palette. The more you absorb, the more your ideas expand.

With this in mind, here’s 15 beautiful logo designs, most of which have only just hit the Web. All of them are impressive:

Hypercompact: It’s not often you see 3D animated logotype, and this work, created by Igor Ginzburg and Evgeny Skidanov (inspired by Morgan Allan Knutson’s logo), got our attention. See it in HD here.

Bread & Pepper: According to the creators, the bread symbolizes simple interfaces and the pepper symbolizes spicy code. The thought was that when people interact with their products, the results should look and feel simple and basic — even when the code and technique behind the product is really complicated/spicy.

Panna: This logo type was created for a step-by-step video cooking app. It has a very strong vintage feel, as if it was painted on the side of an old wooden shipping crate.

disco naiveté: This logo packs beautiful colors that are playful without being childish. It’s curvy and organic, with enough order to keep everything flowing together smoothly.

Karma: I’m not even sure if this symbol is supposed to represent a “K,” but there’s something about the originality and simplicity of it that makes for a memorable logo.
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Radish: Bar graph meets vegetable? The colors are perfect, with just the right amount of details. In other words, I’m in love.
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Acts of Kindness: I appreciate the play on “A-OK” in the acronym.
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Local 215: It’s hard not to love the traditional, illustrative logo, but the variations are what make this magic. Visit the design page to see them all.
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