Orange and Netflix have reached an agreement to add the streaming service to the telco’s set-top boxes in France.
Reuters reports that Netflix streaming on Orange boxes will begin in November. Orange CEO, Stephane Richard told French news outlet Le Monde, “Negotiations were tough but have come to a close.”
Orange is joining telco, Bouygues offering the video streaming service in France. Orange has over 10 million broadband subscribers in France. That should help jump start Netflix’s entry into that country.
Expect some sort of marketing that involves Orange is the New Black.
➤ France’s Orange to market Netflix in November – CEO [Reuters]
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