It’s now trying to do some damage control. The company announced today that it has hired a team of privacy experts, including Harriet Pearson – previously IBM’s Chief Privacy Officer for nearly two decades- and her colleagues at the Hogan Lovells law firm.
Pearson will be in charge of conducting a thorough review of Uber’s data privacy program and assessing changes the company needs to implement.
Although only time will tell whether Uber can make good on its promise to keep its users’ data safe, it’s at least encouraging to see the company take tangible measures to rebuild trust.
➤ Strengthening our Privacy Practices [Uber]