“This event was off the charts”
Gary Vaynerchuk was so impressed with TNW Conference 2016 he paused mid-talk to applaud us.
Using three 90-minute sessions in New York’s famous Grand Central Station, Facebook’s creative team (AKA The Factory) has managed to create an intimate 3D 360-degree look at the various situations – sad and happy – that are celebrated in the hectic transit station on a daily basis and you can get up close and personal with each and every one of them.
Some of the interactions include parents saying goodbye to their daughter who is heading off to college and another is a young couple arguing after they miss their train, as well as groups of friends meeting up and people taking selfies.
The short film is viewable on mobile and desktop and will soon be available to view in VR on the Oculus video app as well.
Facebook hasn’t said that it will be offering the camera that created this film as a product for people too buy just yet, but it has stated that the design and software details will be available later this summer, which means anyone hoping to recreate this style of video could potentially make their own Surround 360 camera.