A new report says that Google is following Apple down the revenue split rabbit’s hole, but will make its own changes much sooner than Apple.
Specifically, ReCode is reporting that Google will adopt the same 15 percent take for subscription apps as Apple announced this morning, but is making the change effective immediately rather than forcing developers to wait 12 months to collect more.
Unfortunately, we don’t know if Google is going to have a similar set of rules governing subscription apps. Apple has a myriad of monetization options for developers to choose from when it comes to subscriptions. To date, Google has made no such official proclamations.
It’s possible Google is simply testing the waters further, though. ReCode also reports that it has been trialing the 85/15 revenue split (both the App Store and Google Play take a 30 percent cut) with some media publishers.
Either way, it’s another added benefit for developers, so long as they don’t take advantage and make service apps into subscription ones just to earn a buck.