All stories by Nathan
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All e-commerce brands must monetize their Instagram accounts — here’s how
With over one billion monthly active users, Instagram stands as one of the most influential social media networks in the world. It’s only natural that brands would desire to have a strong presence on the site as well. In fact, according to Instagram’s own internal data, over ...
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4 simple (yet brilliant) ways to nurture leads without being ‘pushy’
Nurturing leads along the buyer’s journey and turning them into paying customers is a vital part of successful entrepreneurship ...
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Bored? How to quickly (and effectively) inject energy into ‘ho-hum’ industries
Some startups seem to have all the luck. They have the ability to easily integrate cutting-edge technology, or their products ...
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5 lesser-known, yet highly effective ways to manage client relationships
Back in the day, it seemed like there were really only two options to manage client relationships: face-to-face meetings ...
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Startup founders: Remote teams are possible — here are 4 ways to make them happen
Working remotely is becoming increasingly commonplace in many countries around the world. Whether individuals work in ...
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Backed by psychology, reviews are big for your business — here’s why
Having been involved in the development of several e-commerce products over the years, one thing I’ve learned is that a ...
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Be cautious, free VPNs are selling your data to 3rd parties
It isn’t unusual to find companies using deceptive practices when trying to market and grow their brands. One niche where ...
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Data integration isn’t cheap; here are 3 ways to make it more affordable
Before the internet, companies generally kept their important information in physical folders. Leads were kept in one folder, ...
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7 lesser-known Google Analytics features your brand should be using
Are you using the right tools for the job? Any good mechanic has a large, well-stocked tool cabinet at their disposal, filled ...
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6 ways to effectively ‘get the word out’ about your new e-commerce shop
So, what’s next? You’ve come up with a great product idea. You’ve found a trustworthy manufacturer. Your website is ...
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How to keep your online business' remote workforce on the same page
Every time I start a new business, I’m a bit overwhelmed. Seriously, I’ve started everything from a watch company to ...
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5 ROI-boosting tips for producing conversion-driven AdWords copy
I’ve seen many advertising techniques come in and out of favor in the e-commerce world, but one tactic has remained consistently ...
