All stories by Lauren
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The Internet of Things: In action
The following is a guest post by Lauren Fisher of Simply Zesty. By 2015, six billion objects in the world will be connected ...
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Should social networks really go down the path of IPO's?
While Facebook’s expected IPO next year might hog the headlines when it comes to social networks and IPOs, it's...
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Facebook's New Marketing Tools for Ads and Insights
Facebook's announcement was made today in conjunction with New York's annual Advertising Week.
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10 inspiring accounts to follow on Instagram
By now everyone is pretty much in love with Instagram as they continue to get better and better and our need to share photos ...
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Will Twitter be able to survive its rocky climb to success?
While Twitter’s recently released traffic figures revealed insight into how many people are using the site and just how ...
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ShopIgniter finds your brand's most social media savvy customers
While services such as Klout attempt to rank people in terms of their social influence (number of followers, retweetability ...
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Social media is everywhere, but is print still valuable?
While social media may be seen as a ‘sexy’ platform that you can’t afford to ignore, it’s losing out to print media ...
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How to better engage your audience with targeted advertising on Facebook
We know that people will react to Facebook ads differently depending on the time of the day or the day of the week that they ...
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Australian employers cite security risks for banning social media in the workplace
There is a worrying trend developing that as social technologies become more prevalent, more employers are banning the use ...
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Social Commerce: How money is changing social media
The buzzword on everyone’s lips at the moment is social commerce. It’s the area within social media that shows the most ...
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Promoted advertising on Twitter actually works
When Twitter announced last week that it would be introducing ads into the news stream from accounts that users didn’t ...
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Facebook Has Just Added In-Stream Ads
Ads on Facebook have pretty much always had their place ; we know they’re going to pop up on the right hand side, clearly ...
