Streaming audio service Rdio has launched in India, offering a catalog of more than 32 million songs in 43 languages.
Available via the desktop or mobile devices, Rdio offers a programmed radio experience for free, and an on-demand subscription service with access to its entire library of music without ads, for $2 (Rs. 120) per month.
The service features a wide range of tunes from Indian and international artists, as well as Bollywood movie soundtracks. Users can listen to stations based on artists, genres or songs, or even pick a curated station to tune into. Subscribed users can stream any song, album or playlist, or download those tracks to their devices for offline playback.
Last March, the company acquired local music streaming service Dhingana to bring its Indian expertise on board. Rdio has also teamed up with music identification services Shazam and SoundHound to allow users to seamlessly add discovered tracks to their Rdio playlists.
Rdio also supports Chromecast and car entertainment devices like Pioneer’s AppRadioLive and Harman Aha Radio, and Volvo’s in-dash systems in India.