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This article was published on August 11, 2010

Hootsuite announces Hootsuite Freemium for regular and power owls.


Hootsuite announces Hootsuite Freemium for regular and power owls.

Hootsuite, my personal favorite social media dashboard, has just made a big announcement.

According to a Hootsuite blog post, “HootSuite is pleased to announce new premium packages designed for business and organizations, while also continuing to provide a free version for most customers.”

“Following in the steps of industry giants like Salesforce, Basecamp and Flickr, we’ve crafted the package tiers to provide the most useful tools to as many customers as possible while also providing advanced tools to customers who need the business-centric features. We’ll keep listening closely to see how we succeeded in meeting your needs.”

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What does this mean to you, the Hootsuite user?  Free service will still be available to 95% of current Hootsuite users.  For power users and enterprises with teams, HootSuite will continue to provide the same service we’ve all come to know and love.

That said, starting today all new customers will be required to select a plan upon signing-up, including choosing the free option if so desired.

Next week, current HootSuite users will be asked to choose a package with the help of a migration wizard to help you choose the best plan.

All customers, except for Enterprise-class accounts, will receive a 30-day free trial, to explore Hootsuite’s services and determine which plan is right for you.  If you decide the advanced options aren’t for you, then you can continue using the free plan following the expiration of the 30-day trial.

What are your thoughts?  Are you a Hootsuite user?  Will you power users scale back usage to avoid incurring any costs?

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