There were a lot of questions when Facebook first started talking about the Open Graph. Today, those questions were just answered.
All Facebook has an article confirming the suspicions of many: Facebook has just entered the search market game. Facebook has confirmed to the site that the Open Graph is now linking OG-enabled pages into Facebook search results.
Facebook’s Like feature just became even more important, as well. Likes will be the measure by which Facebook lists the relevance of results in the search frame. With this in mind, semantic search just took another huge leap forward.
So what’s next? All Facebook takes the words right out of our mouths. It’s time for site owners to find out how their results will look in Facebook Search, and to optimize their sites accordingly. We’re likely to start seeing a huge push for Facebook users to “Like” pages, as the importance of this grows.
Do we really need another search engine?
*Sigh* Facebook really is bent on world domination aren’t they?
Don’t worry, Facebook will fail. It’s just an embarrassment these days
That’s a pretty short sighted comment.
for me and anyone else in the eCommerce realm this is a HUGE deal.
Its a double edge sword….
more work for me :( more people to become customers :)
I’ve been shouting about this happening for a long time. I believe Facebook could become a viable competitor to Google in the next few years (in search at least) the big question is will they sever the search relationship with Microsoft and offer their own search technology or join the bingoo search alliance?
Either way more closely fought competition in search is a must
As the web evolves further, I think search behavior will change and Facebook may play an important part in determining the importance and relevance of information.
With the Open Graph and the ‘Like’ button spreading across the web, Facebook must be collecting huge swathes of data.
There are examples (http://www.facebooksearch.us) of how powerful a Facebook based search engine could be. The next five years is going to be really interesting in the search space.