Samsung’s new flagship Android smartphone, the Galaxy S III, has been given a pretty large launch window, given that the Korean electronics giant has said it will be introduced in the first half of 2012 at a dedicated launch event (which crushed our hopes of a Mobile World Congress reveal).
With suggestions the device would debut in April, only to be shot down, we were left looking at a May launch. However, an official word from Samsung’s Greater China President Kim Young-Ha may have us looking back at an April reveal after the executive spoke with Chinese media around the company’s plans for the Chinese market.
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Korean reports state that Samsung is considering moving the launch of the device forward from May to April; the reason isn’t clear, but it appears that company is looking to finalise plans for what could be the official Olympic handset. With the London Olympics commencing in July, Samsung has to effectively plan and execute its launch in order to ensure it capitalise on the worldwide event and boost sales of its new handset.
Earlier this week, an unnamed Samsung executive confirmed that the company would be outfitting the Galaxy S III with its proprietary Exynos quad-core processors, reducing its reliance on Qualcomm.
The device is subject of huge amounts of speculation, which can only be a good thing for the company. Many see the upcoming device as one of the only real contenders to Apple’s smartphone dominance.