Today Tealium, a company that vends enterprise tag management service, announced a $15.6 million Series C round of funding, from Battery Ventures, Presidio Ventures, and Tenaya Ventures. Battery previously led Tealium’s $10.5 million Series B.
To date, the company has raised roughly $27.2 million across three rounds of funding, based on our back-of-envelope math.
F**k it, we'll do it live!
Our biggest ever edition of TNW Conference is fast approaching! Join 10,000 tech leaders this May in Amsterdam.
When we checked in with Tealium last July, the company had 60 customers. It now claims to have north of 250. For less than a year’s growth, that isn’t too shabby an increase. According to information provided to TNW concerning its funding update, Tealium has seen its non-GAAP revenue rise 245 percent when compared to the same quarter a year ago.
Naturally, given that there is real dollar amount tied to that percentage gain, and that the statistic is non-GAAP, it could mean anything. I’ve included it for context only.
What does Tealium do and what is enterprise tag management? As TNW reported previously:
Tealium works with ‘tag management. ‘ The company’s product is what it calls a ‘universal tag,’ one that can be quickly updated across various locations, such as analytics of PPC search. With Tealium’s ‘IQ’ tag, companies can update their tags from a central location, quickly. This saves times, and likely lowers mistake rates.
In short, Tealium helps companies keep their digital house harmonized.
The company’s Series C timing is all but curious, given that it’s Series B was announced less than 9 months ago. Tealium cited little more than boilerplate in its plans for the fresh capital, stating that the funds would go to help “fuel” its growth.
One interesting note: The company stated that the addition of Presidio Ventures would help it expand into the Asia-Pacific region.
For now, Tealium has all the cash it could want. Let’s see if it can keep up its customer acquisition.
Top Image Credit: Charles Davis