Save over 40% when you secure your tickets today to TNW Conference 💥 Prices will increase on November 22 →

This article was published on May 24, 2016

Watch out for ads disguised as pins on Google Maps searches


Watch out for ads disguised as pins on Google Maps searches

Get ready for even more ads on the next time you use Google. The company today announced that it will launch local search ads so you can see pinpoints on both Google.com and Google Maps for nearby businesses.

For example, you might be on a road trip and decide to take a lunch break. A search for “drugstore” might feature a purple, promoted business listing followed by other relevant hits in red pins. The feature will work on both desktop and mobile versions of Maps.

google maps promoted

Google says customers can also check the promoted listing for offers or browse through the business’s current inventory before making a stop in. So the next time you search for lunch and Google hits you with McDonald’s, you can thank the advertising lords for enticing you into those deliciously unhealthy Big Macs.

Get the TNW newsletter

Get the most important tech news in your inbox each week.

Also tagged with