Ayelet Noff

Ayelet Noff is the founder and CEO of Blonde 2.0 , a New Media PR agency helping brands create brand awareness and increase social engagement. Check out Ayelet's Blonde 2.0 blog and Twitter.

Stories by Ayelet Noff

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10 key insights into Google+

For the last few days, Google+ has dominated the news. We are impressed with the interface, real time updates, and of course the Circles but the service still leaves us…

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The Future of Social Media

At the beginning of the month I was asked to speak at a panel that discussed Social media, Social Networks and “What’s Coming Up Next”. In research for this discussion,…

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Do you need a website anymore?

In today’s social networks, particularly Facebook dominated world, many companies are asking themselves: Do I need a destination site or can I move all my online activities to the social…

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B2B vs B2C in Social Media

Many companies are reporting to be increasing their social media spending in the upcoming year. What you might be curious to know is what type of companies are primarily behind the…

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Facebook Groups: Good, Bad & Ugly

I love the new Facebook Groups as they allow you to engage in an open forum with others who share your interests. They do remind me a lot of FriendFeed…

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UberVU: The Social Conversations Monitor

In my other life as the founder of a social media agency, it’s important to always be up to date on what people are saying on the Web regarding the…

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The Value of a Social Media Fan....Priceless

As social media continues to win respect and legitimacy in the hearts and minds of executives across the world and more companies than ever are looking to open up a…

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The Value of a Social Media Fan....Priceless

As social media continues to win respect and legitimacy in the hearts and minds of executives across the world and more companies than ever are looking to open up a…

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All About Freedom, Decency and Responsibility In A Social Media Age

Social media channels such as social networks and blogs present powerful tools to spread information to the masses . However recent events involving an Ex-Israeli soldier who posted pictures of…

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LowKick - A Case-Study In A Startup’s Fight For Differentiation Using Social Media

For those of you who haven’t yet heard of MMA, it probably sounds like some form of fancy business degree from the Wharton school of business – But for those…

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Social Media: The Next Major Forex Player?

If I were to ask you to put a face to the major players involved in foreign exchange, you’d probably think: Male, 50’s or 60’s, graying at the sides, stern…

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The "Like" Revolution

Facebook is more than a social network. It’s a platform that has changed the way we view content on the Web, the way we connect with other people and brands…

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10 Steps To Create The Ultimate Facebook Fan Page for Your Brand

Brands today have the incredible opportunity of interacting with consumers on the #1 social network in the world – Facebook – and creating relationships with them that are long lasting,…

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The Top Five Reasons Brands Fear Social Media

I’ve been in the social media space now for quite a few years and I meet with at least 5 companies each week who have understood the importance of utilizing…

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The Top Five Reasons Brands Fear Social Media

I’ve been in the social media space now for quite a few years and I meet with at least 5 companies each week who have understood the importance of utilizing…