Dublin-based startup Datahug has been doing smart things to help its users make more of their whole company’s email connections for some time. Now it’s launching a tool to track salespeople’s productivity based on their email behavior.

The Sales Performance Index connects with a company’s Salesforce account (Salesforce is an investor in Datahug) and tracks communication with different sales prospects, offering up a score based on how well each user is managing their pipeline, keeping Salesforce up to date and managing their network. It also offers tips on how to improve your score.

Datahug is a valuable tool for VCs, salespeople, journalists and anyone else who needs to keep track of lots of contacts. Now sales teams have even more of a reason to try it out.

➤ Datahug