While the App Store has Rome being released today, Barcelona July 2 and the New York and Paris apps in June, none of the apps have reviews yet which is leading us to believe that they were all just released publicly into the App Store (MediaWeek in the UK also says that Condé Nast is “launching” them this Tuesday, so that seems to confirm this idea). From what we’ve gathered, these four apps are only the first of many to come from Traveler, which of course makes sense.
Although expensive, the apps do look well done from the App Store previews. This shouldn’t be too surprising - Condé Nast also owns Wired and produced the very popular Wired iPad app (maybe they used the same developers?). Here are the main features listed in the app descriptions (same features for all four city guides):
- 500+ fully searchable listings
- Augmented reality functionality and GPS so that you can find what you need wherever you are at the touch of a button
- Word of mouth, where passionate authorities on each city share their personal favourites
- Filters so you can sort by mood, style, neighborhood, cuisine…
- All content and zoomable map is available off-line
- Bespoke ‘to do’ list and journal, enabling planning ahead of arrival
- Sharing functionalities via email, facebook, twitter or flickr
- Audio Tours guiding you to our Editors’ favourite places
- Selection of Condé Nast Traveller’s most recently published articles on the chosen city
- Timeline summarising key moments in history for the city
The most exciting features of these apps are certainly the audio tours and the augmented reality features, which you can see a preview of in the Barcelona app below. Also, the maps look really nice (the one below is for the Rome app) and the “word of mouth” feature could also be very interesting. While $10 for an iPhone app that covers just one city may seem a bit steep, Condé Nast isn’t exactly focused on the budget traveler, so we suspect that if this app works as advertised, that it may do quite well with the jet setting crowd at least.
(Note: the apps are being released by Condé Nast’s UK digital division).