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Scoutle: the best way to find friends is to do nothing

Ernst-Jan Written on May 31, 2008 – 3:38 pm
Ernst-Jan Pfauth, editor in chief

Doing nothing and getting more traffic sounds like a typical spam promise, right? Well, most of the times it is. But now I need you to get past this prejudice for once - just for once! - to look with me at Scoutle. This Dutch start-up helps you to attract more visitors by just installing a simple widget - a so-called Stage - on your blog. And the best thing is.., these new visitors are probably really interested in what you have to say. Sounds almost too good to be true, so let’s take a closer look.

Scoutle Stage
A Scoutle Stage

Scoutle works as follows: after you’ve installed the Stage on your blog, the service sends out a Scout - a personal webcrawler. This scout “walks through the Internet”. The more visitors you have, the more sites your scout will cover. Its goal is to find other scouts of which some might come from bloggers who have similar interests and profiles. If this happens, you’ll be notified so that you can get in touch with them. When both parties agree on a connection, they can see each others contacts. The result is a new network of bloggers who all have similar interests. They’ll probably start reading each others blogs and send out some trackbacks. So eventually, everybody gets more traffic.

The idea is really good, particularly because bloggers can just focus on creating content while some automatic Scout is looking for possible blog soul mates. When a match is made, they can enjoy each others readings. Almost a perfect execution of modern social networking.

But there’s one danger to it. Bloggers might install the Stage and send out a scout just to gain more traffic. This is not the best attitude for your users. They install the service and wait for their number of visitors to skyrocket. If this doesn’t happen quickly, they might quit the service. That’s why Scoutle may be better off with promoting itself as a service to find valuable blog contacts.

I’m going to give Scoutle a shot, and see if I’ll meet some interesting people these coming weeks. Founder Godfried van Loo told me he is eager for some feedback, so leave a comment if you have anything to add. If you’d excuse me now, I have to instruct a scout to find me some new blog friends.

I hope you like that post!

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About the author: Ernst-Jan is blogger and co-organizer of BLOG08, who previously worked in New York to cover news at the United Nations. Next to writing, he's also a singer in the band Christina Five. Follow him on Twitter or read his personal blog Dutchproblogger.com .

3 comments to “Scoutle: the best way to find friends is to do nothing”

  1. By Bob Boynton on May 31, 2008

    Sigh. I wanted to use it, but I could not figure out how to get it into Wordpress. Maybe I will give up on Wordpress.

    [Reply]

  2. By Godfried (Scoutle) on Jun 2, 2008

    Dear Bob (and the rest),

    It is pretty hard with WordPress indeed. However, we are working on it. The Scoutle Blog uses WordPress to tackle this issue. There is a Scoutle Stage using a Scoutle Plugin we will release somewhere this week.

    So Bob, hold on a bit and WordPress will be supported soon in a user friendly way.

    Godfried (Scoutle)
    http://www.scoutle.com

    [Reply]

  3. By haliunaa on Jul 9, 2008

    if you want to have a good frind to say for you join me

    [Reply]

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