Comments on: Google Heatmap: what do we look at? http://thenextweb.com/2008/04/22/google-heatmap-what-do-we-look-at/ International technology news, business & culture Wed, 23 May 2012 03:22:58 +0200 hourly 1 http://wordpress.org/?v=3.3.2 By: Ruben http://thenextweb.com/2008/04/22/google-heatmap-what-do-we-look-at/#comment-362601 Ruben Thu, 24 Apr 2008 07:21:28 +0000 http://thenextweb.org/2008/04/22/google-heatmap-what-do-we-look-at/#comment-362601 Just to be sure: a heatmap shows where people looked, not where they clicked. Odd enough, this isnt always the same, especially since heatmaps are aggregated from different users, they can be misleading. It's a bit like doing a questionnaire with n=20 and reporting only the average scores. For more hard data on where people actually click: (in Dutch) http://www.usarchy.com/2006/11/conclusies-aol-zoekmachine-data/ (In English) http://wwwscope.com/2006/08/27/aol-data-the-analysis/ Just to be sure: a heatmap shows where people looked, not where they clicked. Odd enough, this isnt always the same, especially since heatmaps are aggregated from different users, they can be misleading. It’s a bit like doing a questionnaire with n=20 and reporting only the average scores.

For more hard data on where people actually click:
(in Dutch) http://www.usarchy.com/2006/11/conclusies-aol-zoekmachine-data/

(In English) http://wwwscope.com/2006/08/27/aol-data-the-analysis/

]]> By: » Google Search Result Heat Map http://thenextweb.com/2008/04/22/google-heatmap-what-do-we-look-at/#comment-362600 » Google Search Result Heat Map Wed, 23 Apr 2008 05:35:42 +0000 http://thenextweb.org/2008/04/22/google-heatmap-what-do-we-look-at/#comment-362600 [...] via: the Next Web [...] [...] via: the Next Web [...]

]]> By: Sebastian Moeys http://thenextweb.com/2008/04/22/google-heatmap-what-do-we-look-at/#comment-362599 Sebastian Moeys Wed, 23 Apr 2008 02:11:39 +0000 http://thenextweb.org/2008/04/22/google-heatmap-what-do-we-look-at/#comment-362599 Really interesting. Really interesting.

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