Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine's "natural" or un-paid search results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine's users.
All stories in Search engine optimization
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A brief history of Search Engine Optimization (SEO)
How long since you let your fingers go walking through the Yellow Pages? Or cracked open an encyclopedia? Or called the library ...
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When you Google your company’s name — do you like what you see?
While many invest heavily in SEO, the importance of branded search results is being overlooked… and that’s arguably the ...
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What is a knowledge graph and how does one work?
Even though it probably affects our lives every single day, most of us have no idea what a "knowledge graph" is. Asking your ...
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9 tips to make a video go viral on YouTube
Every so often, a YouTube video goes viral. Try as you might, you cannot force virality. It takes time to stand out but with ...
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Want to win the Google Game? SEO is how to do it.
If professional marketers know the power of SEO, it’s probably time for you to join those ranks. You can accomplish that ...
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Marketing the TNW Way #5: SEO, running Screaming Frog in the cloud
Site and SEO audits can be very time-consuming. The biggest challenge we came across was that we wanted to have all URL’s ...
