In marketing, a product is anything that can be offered to a market that might satisfy a want or need. In retailing, products are called merchandise. In manufacturing, products are bought as raw materials and sold as finished goods. Commodities are usually raw materials such as metals and agricultural products, but a commodity can also be anything widely available in the open market.
All stories in Product (business)
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Why you should start selling your product before it exists — according to Adobe's VP of Creativity
Data-driven evidence is key when you’re developing something new, and low-cost ads are a great way to gather that data. ...
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Killed By Google is a digital graveyard of the company’s dead products
Killed By Google is an obituary for all those products including soon-to-be dead inbox. Google has killed many products in ...
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Privacy is Apple’s most premium product
However, Apple was selling another feature to all of us – privacy. Apple took jibes at Google and Facebook and tracking ...
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Why designers are your development team's secret weapon
With design becoming a key focus in the decision-making and product development of companies, the role designers have must ...
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Buzzfeed's VP of AI: Surveillance is more than collecting data
Companies all over the world gather a lot of data customers without thinking of the impact it might have on people in the ...
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Opera: Self-sovereign identity is the next target for dapps
Margarita Khartanovic took to the Hard Fork stage at TNW2019 this morning to talk with Charles Hamel, Opera's crypto product ...
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Is there a sustainable future for the veggie burger?
Whole grains, legumes, and vegetables enjoyed one year at the top of the burger heap. In 2015, “the best burger of the ...
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Carrefour put cheese on the blockchain and it’s going grate
Carrefour customers will soon be able to scan blockchain-enabled cheese with a smartphone to learn more about its origin. ...
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How BMW is innovating for the next generation of drivers
The BMW marque is synonymous with German build quality and innovation. But its latest innovation isn't on its vehicles at ...
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You don't really own the digital books and movies you bought online
Microsoft has announced that it will close the books category of its digital store. While other software and apps will still ...
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Yes, there's a subreddit that skewers those targeted Facebook t-shirt ads
Facebook ads are usually weird and funny when they're not showing off spooky knowledge of your life and hobbies. Those targeted ...
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Average life of a dead Google product is just four years
Google shut down Google+ and Inbox last week, and and we’re still in mourning (for the latter). Recently, we've seen sites ...
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Building a second product is hard, here’s how not to be a one-hit wonder
In the Valley, there’s a perception that serial entrepreneurship is just a glamorized way of saying “serial failure.” ...
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Pssst, looking for this week's most discounted Apple products?
'Pssst,' is our new service for you, in which we spend hours scouring the deep troughs of the web to get you the finest discounts. Apple. ...
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Why designers create products that are never meant to be real
Humans are great at telling stories. We use them to teach our children, to learn about ourselves, and to plan paths to the ...
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You can now buy Samsung's Galaxy S10 range so... buy one?
The Samsung Galaxy S10 range goes on sale today! Thankfully for you, we have all the information you could possibly need. ...
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Don’t fail fast — get product right the first time
We live in an age where customers have more power over their lives than ever before. Users can tap their phone to summon ...
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Carrefour will use blockchain to let curious mammals know where their milk came from
French supermarket giant Carrefour is pouring milk all over its blockchain, allowing its customers to see the whole thing ...
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Amazon's counterfeit protection racket could cost brands millions
To say Amazon has a bit of a counterfeit program is putting it mildly. The world’s largest ecommerce platform has, for ...
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Questions about consent loom after tech brothel auctions off robot’s virginity for $10K
People can pledge $10,000 to be the first person to have sex with a robot at Eve’s Robot Dreams brothel in California after ...
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Real-world Photoshop: Procter & Gamble debut a handheld device that could replace makeup
At CES, P&G introduced the world to “Opté,” a handheld device that 'prints' anti-aging product on top of your skin, ...
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How you can teach AI to speak Welsh (and other minority languages)
Pioneering smart home technologies and voice assistants don’t, as a rule, speak Welsh – although the Welsh government ...
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Why your phone's notifications are the way they are
The notification bell that was once used to keep us in the loop is now mostly used to bring us back into the loop instead. ...
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How apps like Fitbit, Waze, and Duolingo use gamification in their design
Here's how designers can enhance their products the right way using a gamification system like Fitbit, Waze, and Duolingo. ...
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6 things to keep in mind when designing voice UI
When we hear the word ‘interface,’ many of us think about graphical user interface (or GUI). The vast majority of digital ...
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The free internet makes us the product — we need to stop it
The bad headlines continue to stack up for Facebook this year: from the Cambridge Analytica scandal, to the New York Times ...
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Find a gift for your parents with our massive personality-based guide
Not sure what to buy your parents for the holidays? We've got you covered with this huge list split into personality segments. ...
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Day 1 of TNW's Advent Deals: laser tag, wireless, and DNA
This holiday period, Plugged is running a very special advent calendar. Over the next twelve days we'll be sharing a selection ...
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Discover a gift for your partner with our huge personality-based guide
On the lookout for a present for your significant other? Then search no further – we've got you covered, you beautiful ...
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Here’s how a second-hand game market for digital copies should work
What if we did have a secondary market for digital copies of video games? How would it work, what would it look like, and ...
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Experts warn AI could hardwire sexism into our future
From Apple's Siri to Amazon's Alexa, voice recognition and AI assistants are typically female by default. Technology isn't ...
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November in Africa: Spotify expands and drones protect wildlife
Too often in these monthly wraps we look at the negative side of tech in Africa, usually what governments are doing to milk ...
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How Cambridge Analytica leveraged fashion to sway undecided voters
Few could have guessed that the type of jeans they bought, or the music they listen to while buying them, would serve as ...
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You won’t be able to use Coinbase’s new trading service
With every week that passes, cryptocurrency gets closer to the institutions it originally sought to usurp, and Coinbase is ...
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Your startup can’t beat Goliaths with tech — you’ll need empathy and vision
If you’ve decided to disrupt – to look at old and unfriendly ways of doing things – then you picked a fight with the ...
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How to perfect your digital copywriting
Does anyone actually know what it means to be a copywriter in the digital age? Each and every day, a wave of ecommerce shoppers, ...
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We’ve got 99 problems — does your app solve one?
Everyone knows that apps fail. No one wants to build a mobile app that gets one thousand downloads and then capsizes into ...
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The ultimate guide to Instagram for small ecommerce brands
There are various features and functionalities you can trial to make your business stand out on the platform as well, such ...
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Develop your innovation partnerships the same way you build your products
The best innovation teams don’t work solo. They bring in partners from different backgrounds, countries, and even industries. ...
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Shark S87 robotic cleaning system: A great vacuum with bad AI
I remember a time not so long ago where robot vacuums would set you back $1,000 or more and prove more work than they were ...
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Please appreciate Mozilla’s security-focused gift guide
Shout out Mozilla. The not-for-profit company behind the web-browser Firefox has put together a gift guide with a difference. ...
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Fake e-cigarette liquid is putting vapers at risk — scanning technology could prevent it
The technology created to prevent the distribution of fake e-cigarette liquid works by firing near-infrared light at a sample. ...
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Why your app idea is just 'meh' and won't succeed
You heard me correctly, I said “meh.” I’m not talking about the "meh" used to ironically describe something beautiful/awe-inspiring; ...
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The great AirPod rip-off continues with Xiaomi’s dirt cheap $30 AirDots
Xiamoi has announced a pair of true wireless earbuds. Called the AirDots, they look to be great value – even if they seem ...
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This Day in Deals: 37% off a sous-vide in honor of a fast train
This Day In Deals is our new section where we share a historical fact and the day’s best deal – and try to connect them. ...
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Why digital tools you use in your personal life should be on your CV
I entered the workforce in 1998 during the midst of the dotcom bubble. To stay relevant in a highly competitive and unpredictable ...
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I wish Moshi's Avanti Air headphones sounded as good as they look
Moshi aren't well known in the audio space, but have released a pair of premium on-ear headphones, the Avanti Air. Find out ...
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This Day in Deals: An inventor kit that won't get you burned at the stake
This Day In Deals is our new section where we share a historical fact and the day’s best deal – and try to connect them. ...
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3 handy features in Google For Jobs to measure your hiring campaign’s success
Google For Jobs has made a great impact on the jobs market ever since it was released by the search giant in June 2017. There's ...
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This Day in Deals: Discounted laptops in honor of a brilliant computer scientist
This Day In Deals is our new section where we share a historical fact and the day’s best deal – and try to connect them. ...
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Miss the iPod? Get yourself one of these groovy music players
The iPod as we know if doesn't really exist anymore, which is a massive shame. Luckily though, there are plenty of great ...
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This Day in Deals: Why don't you just go fly a kite?
This Day In Deals is our new section where we share a historical fact and the day’s best deal – and try to connect them. ...
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6 reasons why you should make your ‘digital consultants’ work on-site
In the future, all companies will be tech companies. Traditional firms must upgrade their technological capabilities to match ...
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Why CEOs that say ‘no’ are good for growth
It’s no surprise that life as a startup CEO can be brutally exhausting, with long, grueling workweeks, constant stress, ...
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This Day In Deals: A pet tracker to stop the French firing your cat into space
This Day In Deals is our new section where we share a historical fact and the day’s best deal – and try to connect them. ...
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This Day In Deals: A brew kit to stop beer floods
204 years ago, the London Beer Flood devestated an area of England's capital. In today's deal, make sure this never happens ...
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Ecommerce is ignoring people with disabilities — here’s how it should change
It might sound complicated or costly, but considering accessibility from the outset of the design process adds little in ...
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Your business needs a style guide — here’s why
Companies are interesting creatures. In a legal sense, a company is a person, as it has all the rights that you and I do. ...
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Rapid scaling can ruin your startup — so fix these technical problems now
In the grand scheme of things, everything has been going perfectly to plan. Your product or service launch has been a success, ...
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Facebook is using your personal data, here’s why it’s fine
When the Cambridge Analytica scandal came out, it did more than just shake up Facebook, it stirred the conversation about ...
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Meet the blessed person who guessed how often Apple said 'apple' in its keynote
We ran a competition where if you guessed how often Apple would say "apple" during its iPhone event, you'd win that many ...
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We calculated how many cows HP will murder to make its new leather laptop
HP's new 2-in-1 device, the Spectre Folio, is covered in leather. But, how many cows will the company have to kill to make ...
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Why Silicon Valley is no longer the place to be for your startup
By this point, everyone knows the legends and stories surrounding Silicon Valley. The origins of the biggest and most famous ...
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Animation reveals what could be Google's new 'Pixel Stand'
A new accessory for the Pixel 3 and Pixel 3 XL could give Alexa devices a run for their money. The Pixel Stand, as its reportedly ...
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A hands-on approach to designing for kids
This article aims to share a series of advices, stemming from lessons learned from designing for kids over a period of 12 ...
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Google and Mastercard are secretly tracking your offline purchases
Google has quietly been providing select advertisers a "stockpile" of offline credit card transaction data. After a four ...
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The Foobot monitors air quality, but can't help you fix it
We review the Foobot – a device that measures the air quality in a room. Unfortunately though, it can tell you the air ...
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Revolut launches Metal debit card that gives 'cashback' in cryptocurrency
Cryptocurrency users have a new way of showing dedication to the cause. Meet Revolut's solid metal card that literally pays ...
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The Devialet Gold Phantom speaker is sexy, ugly, and loud af
We review the Devialet Gold Phantom – a weird looking, almost $3000 dollar bluetooth speaker that's literally as loud as ...
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Report: Apple may launch a new MacBook Air in September or October
A report out of Taiwan indicates that Apple could be gearing up to ship a new MacBook Air in either September or October. ...
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THE WORLD'S ON FIRE, THIS GADGET GUIDE WILL HELP YOU COOL DOWN
IT'S HOT. I'M HOT. YOU'RE HOT. THIS GADGET GUIDE IS ALL ABOUT GIVING YOU THINGS THAT CAN MAKE YOU LESS HOT AND MORE COOL. ...
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Alexa isn't the shopping behemoth Amazon hoped it would be
Voice shopping was supposed to be the future. Remember? Both Amazon and Google touted a world where barking a simple command ...
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This odd gadget wants to help you lose weight using your... breath?
The Lumen analyzes your metabolism through your breath, using a process called the Respiratory Quotient. Its app then recommends ...
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EU fines ASUS, Philips, Pioneer, and Denon & Marantz €111M for breaching EU antitrust rules
The European Commission has fined four major consumer electronics manufacturers €111 million for illegally pushing up prices ...
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Binance's first official acquisition is a mobile cryptocurrency wallet
Binance announced it has acquired a mobile wallet solution in an effort to improve “the centralized architecture” of ...
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Prime Day is bad for Amazon’s brand
Amazon introduced Prime Day in 2015 as a way to celebrate its 20th anniversary as a one-day sale with the aim of overshadowing ...
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This is how you can personalize marketing campaigns — without violating GDPR
GDPR -- no other four letters are giving tech companies a bigger headache this year. So many articles have been written about ...
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My team used to suck at meetings, but now people are begging us to share our secret sauce
Think you hate meetings? My colleagues and I were so sick of them that we teamed up with Chelsea Handler to build an excuse ...
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Paying for a service doesn’t guarantee it won’t sell your data
In the wake of Facebook’s Cambridge Analytica scandal and congressional hearings, there’s a palpable sense that the pressure ...
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Data shows people want serious long-form content — and brands need to take note
You probably noticed the recent video that asked people whether they heard “Yanny” or “Laurel.” It would have been ...
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3 things your startup should consider outsourcing
In the competitive world of startups, founders should focus on core business operations without distractions. But at the ...
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The $24 billion chatbot industry sucks because it needs better AI
In 2014, WIRED would profile a “boring” company called Slack beginning a media and venture-based obsession with bringing ...
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Aeon Timeline 2 can get everybody on the same project management page
Loads of details and an epic scope don’t have to be a bad thing. In fact, Aeon Timeline 2 ($19.99, 60 percent off from ...
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Learn how top marketers sell virtually anything online
You can learn all the elements that go into marketing success with this Complete Affiliate Marketing course bundle, which ...
