For other meanings, see preorder (disambiguation). A pre-order is an order placed for an item which has not yet been released. The idea for pre-orders came when people found it hard to get popular items in stores due to their popularity. Companies were then given the idea to allow people to reserve their own personal copy, before the release, which has been a huge success.
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Sony today announced a custom-edition PlayStation 4 that features a bright red exterior adorned with the logo of everyone's ...