Customer retention is the activity that a selling organization undertakes in order to reduce customer defections. Successful customer retention starts with the first contact an organization has with a customer and continues throughout the entire lifetime of a relationship.
All stories in Customer retention
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Here’s how you can truly understand your company’s metrics
“Big data” has reached a point that many companies are simply collecting without acting — measurement is a hot topic ...
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12 tactics for engaging and retaining your mobile app users
As more and more businesses create stand-alone branded mobile apps, competition for user attention is fiercer than ...
