This article was published on November 11, 2011

Twitter’s VP of Consumer Marketing leaves after three months


Twitter’s VP of Consumer Marketing leaves after three months

As we reported here first nearly two weeks ago at The Next Web, Pam Kramer, Twitter VP of Consumer Marketing has left the company. This was confirmed by multiple sources close to the situation.

After coming to Twitter from E*Trade, where she held the role of Chief Marketing Officer, our sources confirmed two weeks ago that she would be leaving Twitter.

The company hasn’t announced it publicly, and other publications are starting to pick up the news. This marks yet another change in the ranks at the San Francisco based micro-sharing service.

Former Senior Media Liaison at Google, Karen Wickre, joined Twitter, as we reported in our first story mentioning Kramer’s departure.

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The company also lost VP of Engineering Mike Abbott, who decided to focus on investing in other projects.

There has been quite a few changes at Twitter since Jack Dorsey re-joined the company as chairman, and it’s interesting to see so many people come and go as of late. While the company has seen growth since becoming an integral part of Apple’s iOS 5, it remains to be seen what its actual communication style is. While Karen Wickre was at Google, the company was very consistent with its messaging, perhaps she can bring the same consistency to Twitter.

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