Look to Pokémon for inspiring logo ideas

Look to Pokémon for inspiring logo ideas

Have you been working on a startup, but are having trouble coming up with a name and/or logo? Perhaps you should look at Pokémon for inspiration.

That’s what Pictogram – a design firm based in San Francisco – did when it created brand identities for a variety of Pokémon.

For instance:


Often called the impulse that powered a generation of Electronic Dance Music artists, Pikachu makes unparalled beat computers and synthesizers. Some say it has sparked a revolution in music!



Fresh threads from sustainable sources is what the hip clothing label Cubone is all about. Originally started as a bespoke clothing shop in Brooklyn, Cubone is now a well known global brand for edgy harp artisanal clothes.

Aside from the nifty logos, who’d have thought so many Pokémon names would sound like actual startups? Check out the rest of the designs and descriptions over at Pictogram.

Pictogram [via Fast Company]

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