Sony has today announced that its deeply unfashionable SmartEyeglass Developer Edition specs are available to buy in 10 countries, including the US and UK.
Priced at €840 (£620), they’re probably not the sort of impulse purchase consumers will be making just yet. However, as Google’s Glass experiment showed, once the core technology is in place, the look of the glasses can change – and it’ll need to for these to be widely adopted.
If you’re not put off by the looks, consumers in the US, UK, Japan and Germany can order a pair now, but sales are only open to business customers in Belgium, France, Italy, the Netherlands, Spain and Sweden. The glasses were already available to pre-order in Germany and the UK.
Published March 27, 2015 — 16:55 UTC