2016 has been a big year for AT&T after announcing three new DirecT streaming options: DirecTV Now, DirecTV Preview and DirecTV Mobile. All three offer a lower-cost option to traditional satellite packages (at least from DirecTV) and offer AT&T the opportunity to truly compete with other popular options, like SlingTV.
Now, the company wants to bring these same options to your living room.
“Our strategy is to deliver video content however, whenever and wherever,” AT&T Entertainment Group CEO John Stankey said in a statement.
The acquisition will see AT&T using Quickly to continue to power its U-Verse TV Everywhere service, while retaining Quickplay’s 350 employees. Further terms haven’t been revealed just yet.
via Digital Trends