The company has ordered two new series including a follow-up season of YouTube sensation “Money & Violence” and No Small Talk, a series that profiles up-and-coming comedians.
While this isn’t the first piece of video the music streaming service offers – it has a middling library of short films and music videos – this is the first time that it has broken out from just being a service focusing on music.
Tidal senior VP Tim Riley said it was a natural next step to add value to the service’s one million subscribers.
Riley also mentioned that a series profiling emerging musicians and even a slew of sports-related shows were in the pipeline.
Or it could be a last, desperate throw of the dice to keep Tidal from being sold to Samsung, if rumors are to be believed.