This article was published on February 6, 2013

Yamgo snaps up Indian TV channel Zee Café for its mobile TV and video streaming network


Yamgo snaps up Indian TV channel Zee Café for its mobile TV and video streaming network

Yamgo, a TV and video streaming network available on desktop PCs, mobile phones, tablets and connected TVs, has announced a new partnership with the Zee Network today that will enable it to broadcast the Zee Café TV channel.

Zee Café is an Indian cable and satellite television channel owned by Zee Entertainment Enterprises, a company founded in the UK in 1995. As a result of the deal all of its programming, which includes a mix of soaps, historic dramas, news and lifestyle shows, will be available across Yamgo’s multi-device distribution platform.

It’s actually the second channel from the Zee Network that has been snatched up by Yamgo. Last year the mobile TV network signed Zing, one of the top Asian lifestyle channels available in the UK. It broadcasts Bollywood movies, a number of local shows, British Asian music and Asian music videos.

Zee Café is available to watch now on Yamgo’s website, as well as through the smartphone app available for Android and iOS. Yamgo has also re-emphasized the Facebook app that it launched recently, which allows users to stream its various channels without ever actually leaving the social network.

Yamgo TV

In our tests it worked perfectly well, mimicking the company’s website with very little fuss. While the audio quality was near perfect, the stream did stutter and eventually drop in quality from time-to-time. Regardless, it’s no doubt a popular platform for accessing both Yamgo and the Zee Cafe channel, given that it’s free and requires little more than a modern Internet browser.

Yamgo, founded in 2005, also announced today that its online TV streaming service now has over 35 million monthly views. These are spread out around the world, although the company claims that it is “quickly dominating the online Asian entertainment space” in particular.

Its platform is designed to dynamically adapt video streams for more than 10,000 different mobile devices and networks, ensuring that both live TV and video on demand services work across 2.5G, 3G, 4G and WiFi networks.

➤ Yamgo TV | Android | iOS

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Image credit: Thinkstock

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